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L’Occitane

Events

For the launching of new cosmetics line  “L’Immortelle by L’Occitane”, the brand takes over the story of Immortelle – the flower that never fades, known as “the golden sun”.

For this occasion we have created a fantasy moment whose purpose was to transforme the audience into hidden visitor of a magic ritual.

By delicate movements and iconic gestures, the dancers designed a time-space fantasy that revealed a unique aesthetic and profound flavor of the product.

 

Client: L’Occitane

Agency: Porter Novelli

Producer: X/0 Dance Project

Choreography: Sandra Mavhima

Dancers: Alina Radu, Ana Visan, Anda Stoian

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choreography & art direction

 

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